Marvel Comics Icon Stan Lee Has Been 'Revived' With AI Tech—Again

60-second summary

ElevenLabs has licensed Stan Lee's voice and likeness, adding the late Marvel comic creator to a growing market for AI celebrity replicas. The company plans to integrate Lee's digital presence into various products, including voice assistants and virtual influencers. This move further validates the trend of AI-generated celebrity content, which could impact the entertainment industry's use of digital personas.