Galaxy Digital puts its name on Texas Tech football stadium in 15-year partnership
The Block·
60-second summary
Galaxy Digital is partnering with Texas Tech University in a 15-year deal that puts its name on the football stadium, with financial terms undisclosed but reportedly worth over $70 million. This significant investment underscores Galaxy Digital's commitment to sports marketing, potentially increasing brand visibility and credibility in the cryptocurrency space.
The deal's financial terms were not disclosed, but Yahoo Sports reported the agreement is worth more than $70 million.