FIFA wanted Avalanche's blockchain to help curb World Cup ticket scalping. Here's how it's going

FIFA is currently utilizing Avalanche's blockchain to test a new ticketing system aimed at reducing World Cup ticket scalping. The system uses smart contracts to ensure authenticity and prevent counterfeiting. Approximately 1,000 tickets have been issued for the test, with FIFA hoping to roll out the system globally by 2026. This move could significantly impact the global ticketing market.